Avita sales refreshed again? 7059 units delivered in January

Recently, Avita’s sales have continued to rise, and at the beginning of 2024, it once again demonstrated its strong strength in the field of smart electric vehicles. In just one month, Avita achieved a new breakthrough in deliveries, reaching 7,059 units, including 2,038 units of Avita 11 and 5,021 units of Avita 12. This achievement not only broke its delivery record in December last year, but also further consolidated Avita’s leading position in the high-end smart pure electric vehicle market.

In order to continuously improve the user experience and vehicle performance, Avita Technology announced on January 31, 2024 that it will fully roll out the OTA upgrade to all Avita users from now on. This upgrade covers Avita’s dual flagship products, which can better adapt the vehicle to various complex scenarios and bring users a more intelligent, convenient and comfortable travel experience. It is particularly worth mentioning that both Avita 12 and Avita 11 have upgraded Huawei DriveOne iTRACK technology, which makes the car more stable.

More specifically, Huawei’s DriveOne iTRACK technology realizes the intelligent leap of the powertrain through the "intelligent perception listening technology" and the "intelligent adjustment and twist technology" of the adaptive algorithm. This means that whether in the face of extreme weather conditions or complex road conditions, the Avita dual flagship models can respond quickly to ensure excellent driving performance and stability, which not only improves driving safety, but also greatly optimizes the user’s driving experience.

All along, Avita has been continuously paying attention to user requests and translating user feedback into actual product improvements through efficient OTA push. In the past year, Avita’s dual flagship products have undergone 10 OTA upgrades, involving more than 30 feature updates. These improvements cover not only smart driving, smart cockpit, etc., but also continuous optimization of vehicle performance. Perhaps it is this user-centric product development philosophy that allows Avita to continue to lead the smart electric vehicle market.

Chen Zhuo, president of Avita Technology, said at Avita’s "Meet the Moment" user meeting on February 6 that the company was deeply sorry for not delivering the vehicles to users in time. He revealed that due to the order volume of Avita 12 after the launch far exceeded expectations, the production capacity and preparation were insufficient. In order to meet user requests as soon as possible, Avita will use the Spring Festival holiday to work overtime to complete the adjustment and expansion of the production line, and strive to achieve the delivery target of 8,000 units in March.

Avita President Chen Zhuo’s commitment not only reflects Avita’s attention and response to user requests, but also shows its confidence and determination as an industry leader. Next, empowered by continuous technological innovation, product upgrades and customer-first service concept, I believe that Avita’s sales will increase again and reach a new height.