The key to banning the speculation of "online celebrity children" is to plug the regulatory loopholes.
Wang Changlian
In order to create a good online environment for minors and effectively solve the outstanding problems of network ecology, the Central Network Information Office decided to launch the special action of "Clear Summer Minors’ Network Environment Renovation" from now on. Actions include prohibiting minors under the age of 16 from appearing in live television, severely investigating and punishing the speculation of "online celebrity children", prohibiting the inducement of minors to reward, and preventing the phenomena of showing off wealth and worshipping money, extravagant enjoyment, and "appreciating ugliness" from forming a bad direction for minors.
Mengwa accounts are now the darling of major video and live broadcast platforms. There are many "children’s online reds" with millions and tens of millions of fans, and some "children’s online reds" have more gold-absorbing ability than adults. Parents regard minors as their own tools to earn money, which is the "gnawing minority" that has emerged in recent years. Parents blindly pursue interests and become "gnawing at small families", which is not conducive to children’s physical and mental health development, and is more likely to bring irreversible harm to children. Therefore, we must promptly put an end to and resist "gnawing at small ethnic groups" and effectively protect children’s childhood from being corroded by money and traffic. The new regulations issued by the Central Network Information Office prohibit minors under the age of 16 from appearing on TV live, and severely investigate and punish the hype of "online celebrity children", which is timely and necessary.
In recent years, webcasts and short videos have gained more and more favor from minors and their parents. However, the content of webcasts is mixed, and more minors are involved in short videos and webcasts, and all kinds of chaos are frequent. Last year, the media was exposed on two short video platforms, and pregnant teenage mothers got together to be network anchors, taking photos of pregnancy, pregnancy test sticks and hospital birth inspection books to attract attention. In 2017, a live broadcast platform was exposed by the media, and minors undressed live. Some parents are happy to "gnaw at the minority", turning their minor children into "little online celebrity" and letting their children’s privacy "streaking" on the Internet.
Some parents and platforms are driven by interests, allowing minors to act as "children’s online celebrities", and even allowing minors to spread "unsuitable for children" in the live broadcast process, so as to suck powder and make money, which obviously undermines people’s development and growth laws and seriously destroys children’s physical and mental health. At the same time, some impetuous mentality and utilitarian thinking in the entertainment industry and the webcast platform are instilled into children prematurely, and even imposed on them. This way of encouraging children will inevitably lead to abnormal growth of children and may ruin their lives. Some "evil demonstrations" of "children’s online popularity" may teach more underage netizens bad under the spread of the network.
At the National People’s Congress in 2019, the Chinese People’s Political Consultative Conference Youth Federation suggested that the regulations on the protection of minors’ networks should be promulgated as soon as possible, and the prohibition of minors as network anchors should be made clear. In July, 2020, the National Network Information Office issued a notice to severely crack down on harmful information concerning minors in live broadcast and short video website platforms, strictly investigate the background "real name" authentication system, and prohibit minors from serving as anchors for live broadcast. After the ban is issued, self-media content involving minors will inevitably be subject to stricter supervision. After some chaos, many large domestic live broadcast platforms do not set up registration channels for minors under the age of 16, but some small platforms still have minors appearing for live broadcast.
It can be seen that the key to banning the speculation of "online celebrity children" is to plug the regulatory loopholes. We should speed up the introduction of the regulations on the protection of minors’ networks, and include such provisions as "No minors under the age of 16 are allowed to appear in the live broadcast", and explicitly prohibit minors from registering network anchors from the source. At the same time, the relevant departments should come up with a decisive and tough management measure. In addition to issuing the "no-child order" for network anchors, they should establish a system for reporting and approving live webcasts, and conduct real-time broadcast control and tracking management of the content on the live broadcast platform that has passed the review, and find problems and investigate them in time.
In addition, we should strictly limit the violence, vulgarity, dangerous content and uncivilized language in webcasting, and limit the "vision" of minors to the scope of protection. In particular, it is necessary to improve the regulatory measures, establish a "blacklist" system for network anchor real-name registration system and information sharing, increase the punishment for the production and dissemination of bad network information, and not allow anchors to spread illegal videos and infringe on the rights and interests of others, especially minors. Comics/Bin Chen